Unravelling the portfolio: Hatica

Unravelling the portfolio: Hatica

Brief about startup
Hatica is a Software Engineering Analytics platform that helps managers and leaders build productive and happy engineering teams.

Vision and mission
The severe lack of visibility for Engineering managers in a world of distributed teams working across dozens of tools has made the job of engineering management harder than ever before. This naturally results in declining developer productivity and experience.

Hatica’s mission is to equip managers with a comprehensive Engineering management platform to provide them the much-needed visibility and insights into development work activity, processes, and quality to help them drive team productivity while ensuring wellbeing.

Genesis
The idea came from the founders’ experience of having worked remotely even before the pandemic and having worked through developer productivity challenges before. Followed by countless zoom interviews with engineering leaders, managers, and developers across regions and industries, Naomi and Haritabh completed and launched the first version of Hatica in early to mid-2021.

Market opportunity
The trend of SaaS sprawl, combined with remote work becoming mainstream, has made engineering management even harder and the problem of developer productivity ubiquitous. This coupled with every organization requiring to be technology-first, driving demand for engineers, has provided us a tremendous pull from the customers with a sizable TAM.

5-year plan
Go from a sharp Engineering analytics tool to an Engineering Management Platform, empowering every engineering manager and leader out there to drive engineering excellence and wellbeing.



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